Tim Cook has a really big iPhone problem

collected by :Clara William

But iPhone sales have flatlined since 2015, frustrating the millions of investors in one of the market's most widely held stocks. In November, the company rattled investors when it decided to stop breaking out iPhone sales — not exactly a sign of strength. If iPhone sales fell last quarter, they will have dropped in six of the past 12 quarters. Last year, Apple introduced the iPhone X, the first dramatic change to the iPhone since the iPhone 6. Even if those challenges weren't present, services just isn't a big enough business to offset the slowdown in iPhone sales.

Tim Cook really wants you to upgrade your iPhone

Apple CEO Tim Cook really wants you to upgrade your old iPhone. iPhone XR, iPhone XS, and iPhone XS Max are by far the best iPhones we've ever shipped.". iPhone XR, iPhone XS, and iPhone XS Max are by far the best iPhones we've ever shipped." "For millions of customers, we made it inexpensive and efficient to replace the battery and hold onto their existing iPhones a bit longer. This week, Apple launched a new promotion that lets you trade in an old iPhone 6, 7, or 8 (or any iteration of those three models) for a new iPhone XR or XS. Offering such a significant discount could muddy Apple's brand image of premium luxury, but it seems Cook is willing to make that sacrifice because he really wants you to buy a new iPhone.

Ross: Is an iPhone really helpful in an emergency?

as informed in Did you know that an iPhone can't pick up radio stations (like KIRO Radio) over the air? RELATED: Once again, we let viral videos get to usRELATED: Can Gillette really shave your masculinity? And Apple's response (which earned an "A") said this about the role of mobile devices in a disaster: "Mobile devices can serve as the backbone communication network in emergency situations. And while some mobile devices do have a radio, the iPhone does not. And it is deceptive to say your gizmo is useful in an emergency when it can't pick up the only public signal which – during that emergency – will still be there.