Should Apple Look to Samsung to Improve iPhone Sales?
Should Apple look to Samsung to improve iPhone sales?Fortune suggests that Apple can improve iPhone sales by looking at what Samsung has done with its popular Galaxy S7 lineup.Among the suggestions:Lower the priceBundle the phone with "something cool," such as the Apple WatchAdd a bigger battery, even if that means the iPhone is slightly thickerMake the iPhone waterproofThese are excellent proposals, although I don't expect Apple to address any of the first three.
Apple Earnings Fall on iPhone Slump
Apple Inc. said its quarterly profit fell 27% as the company grappled with the first prolonged slump in iPhone sales since the product was introduced in 2007.Revenue fell for a second straight quarter, along with sales of its flagship smartphone, which is awaiting an expected refresh in September.While the company reported strong sales of the smaller iPhone SE launched in March, overall its current models have failed to...
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